Question: What would an extra 99 clients mean to you and your beauty business? The answer is going to be different depending on where you are in your business journey, but it is very rare these days that I speak to a salon, a spa, a clinic or a home or mobile beauty business that […]
What if I could save you even more time . . .
For the past few weeks I have been researching the various salon software systems available . . . and trust me there are lots to choose from!
I looked in to approximately 20 of the most popular systems available as well as a few less well known ones to see which ones stood out that I could recommend to you for your shortlist.
I came up with two salon software solutions that in my opinon you would be wise to check out if you are at all considering software for your salon!
Selecting the best salon software for your beauty business can be a minefield. There are so many choices out there, so how do you know where to start?
All salons and spas are different and what works perfectly for one is not necessarily right for another. This article give you my best advice, gained working with multiple salon and software systems, to help you choose the right salon software system for YOUR business the first time so you don’t have to go through multiple systems to find the right one.
This will save you not only money, but also time . . . a lot of time!
So you’re thinking about investing in salon bookings software or some other type of salon or spa software, but you don’t know where to start? Not a problem . . . February is software month here on SalonBusinessSecrets.com and our sister site The Beauty Business podcast. This is the first episode to kick off […]
I’ve been planning it for a while and I’ve procrastinated about it for almost the same amount of time, but feedback I got from some of you towards the end of last year finally convinced me to do it!
So now . . . I am very pleased to announce the launch of The Beauty Business Podcast; a companion resourse to run alongside SalonBusinessSecrets.com.
Now, I am very aware that while podcasts and podcasting is becoming much more mainstream these days, there are still a lot of people who are not avid podcast listeners and some that may not be familiar with exactly what podcasts are at all?
So to help clear things up here are answers to some of the questions you may be asking yourself.
Anyone who knows me will tell you that I love music, but it is a lesser known fact that I am also a massive fan of Christmas . . . well who isn’t?
So I like nothing more than a good Christmas music playlist to start playing on December 1st. The key word in that sentence is good!
There are some songs that are just overplayed in supermarkets, shopping malls and even on the radio at Christmas and I would like to redress that with a gift to you all of a slightly alternative salon Christmas playlist this year.
There are some old favourites on there . . . but I have omitted some of the more cheesy tunes and there is definitely no Cliff Richard anywhere in site. There are also some songs on there that you may not have heard before . . . did you know The Killers had a Christmas song for example?
The Christmas period is edging ever nearer, Christmas lights are up in the city centres, Christmas adverts are all over the TV and if you have followed the last two articles in this series you should be well on your way to being prepared for your best Christmas ever in your salon or beauty business. The […]
At this time of year, just like with retail products, you need to have a clear idea of what specific treatments you need to focus on to maximise your treatment revenue. Do be aware that this may have an effect on your whole business. You might want to adjust staffing levels to allow the maximum number of a certain type of treatment to be delivered, you may even want to consider amending your opening hours to allow for more appointments when your clients want them. Remember also that the more clients you can get through your doors in the next six weeks, the more opportunity you have to sell retail items too.
Did you know that it is possible for you to generate one third of your annual turnover in the next 6 weeks! Now before you get too excited . . . that doesn’t mean you can take the first part of next year off and go sit on a beach somewhere, but wouldn’t it be amazing to know that you have all that money sat in your bank account already?
In Part 1 of this article mini-series we cover how to maximise your retail opportunities this Christmas . . .
Whether you are just starting out as an independent, opening your first salon, looking to rebrand an existing salon business, the name you choose is extremely important. It’s the thing you will be known for, the thing you want people to talk about, it will be the very first thing a prospective client knows about you and if all goes well, you will be living with this name for a long time.
But where do you start? What makes a good salon name and what makes a bad salon name? What things should you consider when thinking up possibilities . . . . Oh so many questions!
Don’t worry though, sit down, grab a cup of tea/coffee/water (or my wife swears a good G&T helps her think) and keep reading as I walk you through the whole process.